February 20th, 2013 
Admin Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend While social media remains somewhat of a bit player in driving B2B website traffic, it accounted for about 5% of leads in 2012, per results from an Optify study. Comparing the largest players within the social media space, Facebook was the [...]
February 15th, 2013 Admin Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend As rhetoric flies around the topic of ‘big data’ – that concept that everyone’s talking about but nobody seems to know how to define – a business optimisation expert has told Marketing that marketers should focus less on worrying [...]
January 17th, 2013 Admin Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend Digital Shoppers Seeking More Value From The In-Store Experience January 17, 2013 by MarketingCharts staff Retail e-commerce has been growing at a rapid rate, although recent research from Ipsos indicates that most Americans still prefer to shop in-store. Even [...]
March 7th, 2011 Admin 
Good reading here – TCB360 Smart Business Network. Enjoy – LaTanya Junior Social networking is among the fastest-growing US mobile categories by total audience, according to a new report from comScore. Data from “The 2010 Mobile Year in Review” indicates social networking reached 57.9 million US mobile users in December 2010, up 56% from a [...]
January 1st, 2011 Admin 
TV viewers do more time-shifting once they have become more accustomed to using a DVR, according to a new study from The Nielsen Company. Data from “DVR State of the Media Report” indicates that in households which had acquired a DVR only within the past 12 months as of May 2010, playback added 4.3 points [...]
November 23rd, 2010 Admin US online adults were most likely to say they have increased their viewing of friends’ photos and information on social networks out of a wide variety of online activities during the past year, according to results of a new Harris Poll. 1/3 Have Increased SocNet Viewing About one-third (34%) of online US adults say they [...]
Posted in Consumer Behavior Research, Digital Marketing and Media, Media, Metrics, New Age Research, Research, Social Network, Traditional Media, Trends and New Opportunities, Web 
Tags: Behavioral Marketing, Blogs, branding, comScore, consumer behavior, consumer research, Data Updates, Demographics, Direct, E-Commerce, Entertainment, facebook, growth statistics, Integrated/Cross-Media/Convergence, Interactive, latanya junior, LinkedIn, Measurement/Analytics, Media Department, Myspace, New Tech, Newspapers, Online, Online Networks, Research, smart business network, social media, social networks, socnet, tcb360, viral marketing, Youth 
No Comments » November 16th, 2010 Admin 
Consumers will pay more for a great customer experience, according to a recent study from RightNow Technologies. 8 in 10 Consumers Will Pay a Premium Findings from “Customer Experience Report North America” indicate 55% of North American consumers have become a customer of a company because of their reputation for great customer service, and 40% [...]
November 16th, 2010 Admin 
Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend E-commerce spending is rising at a rapid rate, and online retail is projected to significantly outgrow overall retail sales this year. Still, consumers appear to still be more comfortable spending larger amounts in-store than online, according to [download page] survey [...]
November 8th, 2010 Admin 
The number of mobile applications developed by advertisers/marketers in 2010 increased significantly year-over-year, according to a new report from Millennial Media. Major Increase in Advertisers Developing 20-50 Apps When asked the number of mobile applications they developed in 2010 compared to 2009, advertisers participating in “State of the Apps Industry 2010″ stated growth in every [...]
Posted in Digital Marketing and Media, Media, Metrics, Mobile, New Age Research, Research, Technology Tags: Android, comScore, facebook, growth statistics, ipad, iphone, latanya junior, millennial media, mobile applications, smart business network, smartphones, social networks, State of the Apps Industry Survey, tcb360, twitter No Comments »
