March 13th, 2013 
Admin Recently, Facebook has made some major changes to its newsfeed that will ultimately change how you and your business interact with the consumer. Dramatic fluctuations in reach and engagement, the way your fans view your links and photos, and the dramatic cross-device changes, will either help or hinder your Facebook experience. The following article outlines [...]
March 11th, 2013 Admin “With the changing times and the huge shift into the digital world, newspapers are feeling the crunch as marketers shift away from the more traditional approach of print advertising. With the turn of the ‘downloading age’ and more consumers receiving their information online, marketers have had to shift their focus to where their advertisements will [...]
February 22nd, 2013 Admin Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend Nearly 1 in 3 marketers plan to decrease their organization’s focus on newspapers this year, per results from a survey conducted by Aquent and the American Marketing Association (AMA). In fact, traditional media occupied the top 6 areas slated [...]
February 20th, 2013 Admin Enjoy the read, TCB360 Smart Business Network listeners – LaTanya Junior, Your Brand Friend While social media remains somewhat of a bit player in driving B2B website traffic, it accounted for about 5% of leads in 2012, per results from an Optify study. Comparing the largest players within the social media space, Facebook was the [...]
September 5th, 2011 Admin Here's another great research article; enjoy LaTanya Junior While propensity to click-through on Facebook is positively correlated with age, propensity to like is not, according to data released in August 2011 by Facebook marketing consulting firm SocialCode. Age has a strong positive effect on whether a user will click, but has a less pronounced opposite [...]
August 14th, 2011 Admin Read and enjoy LaTanya Junior, TCB360 The Smart Business Network and CEO True One Agency!! Below are some links to recent research news, studies and lists regarding mobile technology that MarketingCharts didn’t get to writing up this week, but still may be worth a peek: Available since just more than a month ago and [...]
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